Tuesday, March 23, 2021

UPDATED Saturday Ratings - 'NCAA Tournament' Leads for CBS Once More While the Other Networks Air Repeats

On March 20, 2021, CBS won in the Adults 18-49 demographic with a 0.96 rating - followed by NBC (0.28), ABC (0.22) and FOX (0.17).

Furthermore, CBS won in total viewers with 3.728 million viewers - followed by NBC (2.363), ABC (1.609) and FOX (0.808).

ABC, NBC and FOX aired all repeats for the evening.


UPDATE - 2021 NCAA Basketball Tournament was adjusted up.

CBS (0.96 Rating, 3.728 Million Viewers)
        2021 NCAA BASKETBALL TOURNAMENT (0.83)
        2021 NCAA BASKETBALL TOURNAMENT (1.08)

NBC (0.28 Rating, 2.363 Million Viewers)
        DATELINE (0.26) REPEAT
        SATURDAY NIGHT LIVE (0.29) REPEAT

ABC (0.22 Rating, 1.609 Million Viewers)
        SHARK TANK (0.21) REPEAT
        AMERICAN IDOL (0.23) REPEAT

FOX (0.17 Rating, 0.808 Million Viewers)
        THE MASKED SINGER (0.17) REPEAT
        GAME OF TALENTS (0.16) REPEAT


The Final Ratings for Saturday, March 20 

Average Rating: 0.41
Average Viewership: 2.127


NOTE: For the 2020-21 broadcast season, Nielsen has determined that there are 121 million TV households in the United States - with 307.9 million people ages 2 and up. The Adults 18-49 demographic is the rating most commonly reported and helps determine ad rates but is not the sole explanation for whether a show will be renewed or cancelled.